ESG报告中经常出现“经营理念”“管理理念”“绿色理念”“设计理念”“低碳理念”“公益理念”等理念，“理念”一词在翻译成英语时，常见的表达有Principle，Philosophy，Concept，thinking等。如：

1. Principle

此外，公司秉承“商业向善”的公益理念，持续加大对社会责任的贡献与投入，希望能够发挥公司的技术优势及资源优势助力社会发展，持之以恒地创造社会价值，奉献自身力量，推动社会可持续发展。

Furthermore, guided by the “business for good” principle, we consistently expand our contributions and investments in social responsibility, aspiring to use our technological and resource strengths to support social progress, ceaselessly generate social value, contribute our expertise, and encourage sustainable development.

通过审计专栏、网络宣传、海报宣传等方式使廉洁从业的理念深入人心。

Through audit columns, online publicity, and poster campaigns, we strive to instill the principles of ethical conduct in the hearts of our employees.

2. Philosophy

从稳健治理、保护环境、合作共赢、赋能员工、贡献社会五个维度出发，构建公司的ESG 管理理念。

The company’s ESG management philosophy is built on five pillars: strong governance, environmental conservation, collaborative growth, employee empowerment, and social contributions.

3. Concept

公司坚持“云+ 端”的产品设计理念，以云平台和软端向用户提供优质的使用及服务体验，以智能硬件终端满足用户对实际会议场景的部署需求。

The company adheres to the product design concept of "cloud + terminal", provides users with high-quality use and service experiences with cloud platforms and soft terminals, and meets users' deployment requirements for actual conference scenarios with intelligent hardware terminals.

按照全生命周期理念，从原辅材料选用、产品研发到生产制造、产品运行、再到废旧产品部件回收处理处置等产品全生命周期过程中，逐步建立一系列节能降耗、减污增效的污染防治综合管控制度，构建信息化协同质量管控平台。

According to the concept of the whole life cycle, from the selection of raw and auxiliary materials, product research and development to manufacturing, product operation, and recycling and disposal of waste product parts, it has gradually established a series of comprehensive pollution control systems with energy saving, pollution reduction and efficiency improvement, and built an information-based collaborative quality control platform.

4. Thinking

在员工的生活办公层面，公司也向员工倡导绿色低碳理念，提升员工节能环保的意识。

At the employee level, the Company advocates green and low-carbon thinking and raises awareness of energy saving and environmental protection.